Celebrating Inclusivity: TWOK London's Collaboration with African Fashion Week London
At TWOK London, our mission has always been to champion inclusive beauty, ensuring that everyone, regardless of skin tone, feels represented and celebrated. Our partnership with African Fashion Week London (AFWL) stands as a testament to this commitment, highlighting our dedication to diversity in the beauty and fashion industries.
A Landmark Collaboration
African Fashion Week London is renowned for showcasing the richness and diversity of African fashion, culture, and creativity on a global stage. Celebrating its 15th anniversary, AFWL continues to be a beacon for African designers and artists worldwide.
Our collaboration with AFWL was a pivotal moment for TWOK London. We had the privilege of being the official makeup partner, working alongside 20 professional makeup artists, led by the talented Abbie May Hopkins. This dynamic team utilized our products to create stunning runway looks that celebrated the beauty of all skin tones.
Showcasing Our Product Range
During the event, our pro-quality products played a crucial role in bringing the designers' visions to life:
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Flawless Filter Foundation – Our foundation, available in 10 inclusive shades, provided a skin-like finish with hydrating, long-wearing coverage for all models on the runway.
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Dark Matter High-Performance Eyeliner – This ultra-pigmented, smudge-proof, waterproof eyeliner delivered precision and intensity, making it a must-have for runway-ready looks.
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GET LOOSE Loose Eye Shadow Pigments – Our vibrant, highly pigmented loose eyeshadows added dimension and brilliance to the eye makeup, enhancing the overall aesthetic of each ensemble.
The Impact of Inclusive Beauty
Our participation in AFWL was more than just a collaboration; it was a celebration of diversity in fashion. By providing high-performance, inclusive beauty products, we set a new standard in the industry, emphasizing that beauty is for everyone.
Looking Ahead
As we reflect on this milestone, TWOK London remains committed to our core values of representation, quality, and inclusivity. We look forward to future collaborations that break barriers and set new benchmarks in the beauty world.
Explore Our Collection
We invite you to explore our range of pro-quality, MUA-approved products and experience the quality and inclusivity that define TWOK London.
📍 Shop Now | Worldwide Shipping Available
Join the Conversation
We’d love to hear your thoughts on inclusive beauty and our collaboration with AFWL! Share your experiences and join the conversation on our social media channels:
📸 Instagram: @twoklondon
📘 Facebook: TWOK London
🐦 Twitter: @twoklondon
📺 YouTube: TWOK London
Together, let’s continue to celebrate beauty in all its diversity.